Why Relying on Traditional Agents Alone Is a Risk in Today’s Real Estate Market

Sep 4

Written by Pat King, President of Soltzu Introduction The real estate industry has long been defined by the work of traditional agents—those skilled

How to Build a Scalable Brokerage Model with Minimal Resources

Sep 3

Written by Pat King, President of Soltzu Introduction In today’s highly competitive real estate market, brokerage owners are facing unprecedented challenges. Reduced commissions,

Commission Cuts Got You Down? Here’s How AI Can Boost Your Bottom Line

Sep 2

Written by Pat King, President of Soltzu Introduction The real estate industry is facing a significant shift. As market dynamics evolve, many brokerage

The Future of Real Estate: Why AI Is the Key to Surviving and Thriving in the New Market

Sep 1

Written by Pat King, President of Soltzu Introduction In an industry as dynamic and unpredictable as real estate, the ability to adapt to market

How to Build a Resilient Brokerage That Thrives Despite Economic Challenges

Aug 30

Written by Pat King, President of Soltzu Introduction The real estate market is no stranger to volatility. Economic downturns, shifting market trends, and shrinking commissions

Scale Your Brokerage Without Expanding Your Team

Aug 28

By Pat King, President of Soltzu Introduction In today’s real estate industry, brokers are facing increasing pressure to grow their businesses while navigating challenges

Why Real Estate Brokers Are Losing Agents and How to Stop It

Aug 24

By Pat King, President of Soltzu Introduction The real estate industry is facing unprecedented challenges. Brokerages across the country are seeing an alarming trend—agents are

Boost Brokerage Profits Amid Shrinking Commissions

Aug 23

In the evolving landscape of real estate, brokerage owners are facing unprecedented challenges. Shrinking commissions, rising operational costs, and increasing agent attrition are creating

Unlocking the Power of Recommendation Engines

Aug 2

Recommendation systems are software applications that employ algorithms to generate personalized suggestions for users. These suggestions can encompass a wide range of items, including products,

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